:root {
  --ink: #0b0e12;
  --ink-soft: #151a20;
  --ink-raised: #20262e;
  --paper: #f4f1ea;
  --paper-soft: #ebe7dd;
  --white: #ffffff;
  --orange: #ff9500;
  --orange-deep: #b95700;
  --orange-soft: #ffe0b8;
  --slate: #5d6877;
  --slate-light: #a9b2bb;
  --green: #81d69a;
  --container: 1240px;
  --gutter: clamp(20px, 4vw, 56px);
  --section-space: clamp(88px, 11vw, 156px);
  --radius-sm: 8px;
  --radius-md: 16px;
  --radius-lg: 28px;
  --shadow-ambient: 0 36px 80px rgba(11, 14, 18, 0.1);
}

.cookie-banner[hidden] { display: none; }
.cookie-banner { position: fixed; right: 18px; bottom: 18px; z-index: 120; width: min(430px, calc(100% - 36px)); padding: 20px; border: 1px solid rgba(255,255,255,.12); border-radius: 16px; color: #fff; background: #111519; box-shadow: 0 30px 80px rgba(0,0,0,.35); }
.cookie-banner p { margin: 0; color: rgba(255,255,255,.62); font-size: .75rem; line-height: 1.6; }
.cookie-banner p a { color: #f58220; font-weight: 800; }
.cookie-actions { margin-top: 16px; display: flex; flex-wrap: wrap; gap: 8px; }
.cookie-actions button { min-height: 38px; padding: 0 14px; border: 0; border-radius: 8px; font: inherit; font-size: .7rem; font-weight: 800; cursor: pointer; }
.cookie-accept { color: #151719; background: #f58220; }
.cookie-reject { color: #fff; background: rgba(255,255,255,.1); }

* {
  box-sizing: border-box;
}

html {
  scroll-behavior: smooth;
  scroll-padding-top: 88px;
}

body {
  margin: 0;
  min-width: 320px;
  background: var(--paper);
  color: var(--ink);
  font-family: "Manrope", Arial, sans-serif;
  font-size: 16px;
  line-height: 1.6;
  -webkit-font-smoothing: antialiased;
  text-rendering: optimizeLegibility;
}

body.menu-open {
  overflow: hidden;
}

a {
  color: inherit;
  text-decoration: none;
}

button,
input {
  font: inherit;
}

button {
  color: inherit;
}

img {
  display: block;
  max-width: 100%;
}

h1,
h2,
h3,
p {
  margin: 0;
}

h1,
h2,
h3 {
  text-wrap: balance;
}

::selection {
  background: var(--orange);
  color: var(--ink);
}

:focus-visible {
  outline: 3px solid var(--orange);
  outline-offset: 4px;
}

.skip-link {
  position: fixed;
  top: 10px;
  left: 12px;
  z-index: 200;
  padding: 10px 14px;
  transform: translateY(-160%);
  background: var(--orange);
  color: var(--ink);
  font-size: 0.78rem;
  font-weight: 800;
}

.skip-link:focus {
  transform: translateY(0);
}

.container {
  width: min(var(--container), calc(100% - (var(--gutter) * 2)));
  margin-inline: auto;
}

.kicker {
  display: flex;
  align-items: center;
  gap: 10px;
  color: var(--slate);
  font-family: "Archivo Narrow", Arial Narrow, sans-serif;
  font-size: 0.74rem;
  font-weight: 700;
  letter-spacing: 0.14em;
  line-height: 1;
  text-transform: uppercase;
}

.kicker::before {
  width: 24px;
  height: 2px;
  background: currentColor;
  content: "";
}

.kicker-light {
  color: rgba(255, 255, 255, 0.62);
}

.kicker-orange {
  color: var(--orange);
}

.button {
  min-height: 54px;
  padding: 0 24px;
  display: inline-flex;
  align-items: center;
  justify-content: center;
  border: 0;
  border-radius: var(--radius-sm);
  cursor: pointer;
  font-size: 0.82rem;
  font-weight: 800;
  letter-spacing: -0.01em;
  line-height: 1.2;
  transition: transform 180ms ease, background 180ms ease, box-shadow 180ms ease, color 180ms ease;
}

.button:hover {
  transform: translateY(-2px);
}

.button-primary {
  background: linear-gradient(135deg, var(--orange-deep), var(--orange));
  color: var(--white);
  box-shadow: 0 20px 36px -20px rgba(255, 149, 0, 0.9);
}

.button-primary:hover {
  box-shadow: 0 26px 42px -18px rgba(255, 149, 0, 0.92);
}

.button-dark {
  background: var(--ink);
  color: var(--white);
}

.button-dark:hover {
  background: var(--ink-raised);
  box-shadow: 0 18px 34px -24px rgba(11, 14, 18, 0.7);
}

.button-ghost-light {
  background: rgba(255, 255, 255, 0.08);
  color: var(--white);
  box-shadow: inset 0 0 0 1px rgba(255, 255, 255, 0.17);
}

.button-ghost-light:hover {
  background: rgba(255, 255, 255, 0.13);
}

.button-small {
  min-height: 42px;
  padding-inline: 17px;
  font-size: 0.74rem;
}

.inline-link {
  display: inline-flex;
  align-items: center;
  gap: 12px;
  font-size: 0.82rem;
  font-weight: 800;
}

.inline-link span {
  color: var(--orange);
  transition: transform 180ms ease;
}

.inline-link:hover span {
  transform: translateX(4px);
}

.inline-link-light {
  color: var(--white);
}

.site-header {
  position: fixed;
  inset: 0 0 auto;
  z-index: 100;
  height: 78px;
  background: rgba(244, 241, 234, 0.88);
  box-shadow: 0 20px 56px rgba(11, 14, 18, 0.08);
  backdrop-filter: blur(22px);
  -webkit-backdrop-filter: blur(22px);
}

.site-header.is-scrolled {
  background: rgba(244, 241, 234, 0.96);
}

.header-inner {
  width: min(1400px, calc(100% - 40px));
  height: 100%;
  margin-inline: auto;
  display: grid;
  grid-template-columns: 190px minmax(0, 1fr) auto;
  align-items: center;
  gap: 30px;
}

.brand {
  width: 168px;
}

.brand img {
  width: 100%;
  height: auto;
}

.main-nav {
  display: flex;
  align-items: center;
  justify-content: center;
  gap: clamp(18px, 2.1vw, 34px);
  color: #4d5662;
  font-size: 0.73rem;
  font-weight: 800;
  white-space: nowrap;
}

.main-nav a {
  position: relative;
  padding-block: 28px;
}

.main-nav a::after {
  position: absolute;
  right: 0;
  bottom: 19px;
  left: 0;
  height: 2px;
  transform: scaleX(0);
  transform-origin: left;
  background: var(--orange);
  content: "";
  transition: transform 180ms ease;
}

.main-nav a:hover,
.main-nav a.is-active,
.main-nav a.active {
  color: var(--ink);
}

.main-nav a:hover::after,
.main-nav a.is-active::after,
.main-nav a.active::after {
  transform: scaleX(1);
}

.header-actions {
  display: flex;
  align-items: center;
  gap: 14px;
}

.text-link {
  color: var(--slate);
  font-size: 0.74rem;
  font-weight: 800;
}

.text-link:hover {
  color: var(--ink);
}

.menu-toggle {
  display: none;
}

.hero {
  position: relative;
  min-height: 850px;
  padding: clamp(150px, 16vw, 220px) 0 112px;
  overflow: hidden;
  background: var(--ink);
  color: var(--white);
}

.hero::before {
  position: absolute;
  top: 78px;
  bottom: 0;
  left: 50%;
  width: 1px;
  background: linear-gradient(transparent, rgba(255, 255, 255, 0.1), transparent);
  content: "";
}

.hero-glow {
  position: absolute;
  top: 16%;
  right: -8%;
  width: 620px;
  height: 620px;
  border-radius: 999px;
  background: radial-gradient(circle, rgba(255, 149, 0, 0.18), rgba(255, 149, 0, 0.03) 44%, transparent 72%);
  filter: blur(2px);
}

.hero-grid {
  position: relative;
  z-index: 1;
  display: grid;
  grid-template-columns: minmax(0, 1.05fr) minmax(420px, 0.95fr);
  align-items: center;
  gap: clamp(54px, 7vw, 110px);
}

.hero h1 {
  max-width: 780px;
  margin-top: 24px;
  font-family: "Archivo Narrow", Arial Narrow, sans-serif;
  font-size: clamp(3.4rem, 5.87vw, 6.3rem);
  font-weight: 700;
  letter-spacing: -0.045em;
  line-height: 0.87;
  text-transform: uppercase;
}

.hero h1 span {
  display: block;
  color: var(--orange);
}

.hero-lead {
  max-width: 690px;
  margin-top: 34px;
  color: rgba(255, 255, 255, 0.68);
  font-size: clamp(1rem, 1.5vw, 1.22rem);
  line-height: 1.7;
}

.hero-actions {
  margin-top: 36px;
  display: flex;
  flex-wrap: wrap;
  gap: 12px;
}

.hero-note {
  margin-top: 30px;
  display: flex;
  align-items: center;
  gap: 11px;
  color: rgba(255, 255, 255, 0.48);
  font-size: 0.7rem;
  font-weight: 700;
  letter-spacing: 0.03em;
}

.hero-note span {
  width: 7px;
  height: 7px;
  border-radius: 50%;
  background: var(--green);
  box-shadow: 0 0 0 7px rgba(129, 214, 154, 0.1);
}

.orbital-stage {
  --orbit-x: 0px;
  --orbit-y: 0px;
  --beam-angle: 0deg;
  --beam-length: 250px;
  position: relative;
  width: 100%;
  min-height: 610px;
  overflow: hidden;
  border-radius: var(--radius-lg);
  background:
    radial-gradient(circle at center, rgba(255, 149, 0, 0.08), transparent 34%),
    linear-gradient(145deg, rgba(255, 255, 255, 0.065), rgba(255, 255, 255, 0.012)),
    #10151b;
  box-shadow: inset 0 0 0 1px rgba(255, 255, 255, 0.09), 0 54px 110px rgba(0, 0, 0, 0.38);
  isolation: isolate;
}

.orbital-grid {
  position: absolute;
  inset: 0;
  background-image:
    linear-gradient(rgba(255, 255, 255, 0.026) 1px, transparent 1px),
    linear-gradient(90deg, rgba(255, 255, 255, 0.026) 1px, transparent 1px);
  background-size: 48px 48px;
  mask-image: radial-gradient(circle, black 15%, transparent 78%);
}

.orbit-ring {
  position: absolute;
  top: 50%;
  left: 50%;
  aspect-ratio: 1;
  transform: translate(-50%, -50%);
  border: 1px solid rgba(255, 255, 255, 0.105);
  border-radius: 50%;
  pointer-events: none;
}

.orbit-audience {
  width: 32%;
  border-color: rgba(129, 214, 154, 0.22);
}

.orbit-inventory {
  width: 61%;
  border-color: rgba(255, 149, 0, 0.22);
  box-shadow: 0 0 50px rgba(255, 149, 0, 0.025);
}

.orbit-ssp {
  width: 89%;
  border-color: rgba(116, 145, 255, 0.22);
}

.orbit-caption {
  position: absolute;
  z-index: 1;
  padding: 6px 9px;
  border-radius: 999px;
  color: rgba(255, 255, 255, 0.42);
  background: rgba(5, 7, 9, 0.66);
  font-family: "Archivo Narrow", Arial Narrow, sans-serif;
  font-size: 0.55rem;
  font-weight: 700;
  letter-spacing: 0.11em;
  text-transform: uppercase;
  backdrop-filter: blur(8px);
}

.caption-audience { top: 36%; left: 41%; color: rgba(129, 214, 154, 0.7); }
.caption-inventory { top: 22%; left: 27%; color: rgba(255, 149, 0, 0.78); }
.caption-ssp { top: 10%; left: 12%; color: rgba(142, 165, 255, 0.78); }

.orbital-core {
  position: absolute;
  top: 50%;
  left: 50%;
  z-index: 5;
  width: 126px;
  height: 126px;
  transform: translate(-50%, -50%);
  border-radius: 50%;
  display: flex;
  flex-direction: column;
  align-items: center;
  justify-content: center;
  color: var(--ink);
  text-align: center;
  background: radial-gradient(circle at 30% 24%, #ffbc59, var(--orange) 46%, #b95700 100%);
  box-shadow: 0 0 0 16px rgba(255, 149, 0, 0.055), 0 24px 62px rgba(255, 149, 0, 0.22);
  transition: box-shadow 180ms ease, transform 180ms ease;
}

.orbital-core img {
  width: 38px;
  height: 38px;
  border-radius: 9px;
  object-fit: cover;
  filter: grayscale(1) brightness(0.12);
  mix-blend-mode: multiply;
}

.orbital-core small {
  margin-top: 5px;
  color: rgba(11, 14, 18, 0.62);
  font-family: "Archivo Narrow", Arial Narrow, sans-serif;
  font-size: 0.53rem;
  font-weight: 700;
  letter-spacing: 0.1em;
  text-transform: uppercase;
}

.orbital-core strong {
  margin-top: 3px;
  font-family: "Archivo Narrow", Arial Narrow, sans-serif;
  font-size: 2rem;
  line-height: .9;
  letter-spacing: -.035em;
}

.orbital-node {
  position: absolute;
  top: 50%;
  left: 50%;
  z-index: 4;
  transform: translate(-50%, -50%) translate(var(--orbit-x), var(--orbit-y));
  display: flex;
  align-items: center;
  justify-content: center;
  text-align: center;
  will-change: transform;
  transition: border-color 160ms ease, background 160ms ease, box-shadow 160ms ease;
}

.orbital-node span,
.orbital-node strong {
  display: block;
  font-family: "Archivo Narrow", Arial Narrow, sans-serif;
  font-weight: 700;
  line-height: 1;
  text-transform: uppercase;
}

.node-audience {
  min-width: 66px;
  min-height: 27px;
  padding: 0 10px;
  border: 1px solid rgba(129, 214, 154, 0.28);
  border-radius: 999px;
  color: var(--green);
  background: rgba(15, 33, 25, 0.86);
  box-shadow: 0 10px 30px rgba(0, 0, 0, 0.2);
}

.node-audience span {
  font-size: 0.5rem;
  letter-spacing: 0.06em;
}

.node-inventory,
.node-ssp {
  width: 92px;
  min-height: 50px;
  padding: 9px;
  border-radius: 12px;
  flex-direction: column;
  backdrop-filter: blur(10px);
}

.node-inventory {
  border: 1px solid rgba(255, 149, 0, 0.28);
  color: var(--white);
  background: rgba(42, 27, 11, 0.88);
}

.node-ssp {
  width: 74px;
  min-height: 44px;
  border: 1px solid rgba(128, 153, 255, 0.3);
  color: var(--white);
  background: rgba(17, 24, 48, 0.9);
}

.node-inventory span,
.node-ssp span {
  color: rgba(255, 255, 255, 0.46);
  font-size: 0.48rem;
  letter-spacing: 0.09em;
}

.node-inventory strong,
.node-ssp strong {
  margin-top: 4px;
  font-size: 0.63rem;
  letter-spacing: 0.03em;
}

.orbital-node.is-match {
  border-color: var(--orange);
  background: rgba(255, 149, 0, 0.18);
  box-shadow: 0 0 0 6px rgba(255, 149, 0, 0.06), 0 0 28px rgba(255, 149, 0, 0.4);
}

.connection-beam {
  position: absolute;
  top: 50%;
  left: 50%;
  z-index: 3;
  width: var(--beam-length);
  height: 2px;
  transform: rotate(var(--beam-angle));
  transform-origin: left center;
  opacity: 0;
  background: linear-gradient(90deg, rgba(255, 149, 0, 0.12), var(--orange) 50%, rgba(140, 162, 255, 0.8));
  box-shadow: 0 0 16px rgba(255, 149, 0, 0.55);
  transition: opacity 140ms ease;
}

.connection-beam i {
  position: absolute;
  top: -3px;
  left: 0;
  width: 8px;
  height: 8px;
  border-radius: 50%;
  background: var(--white);
  box-shadow: 0 0 18px var(--orange);
}

.orbital-stage.is-aligned .connection-beam {
  opacity: 1;
}

.orbital-stage.is-aligned .connection-beam i {
  animation: orbit-signal 1.15s ease-in-out infinite;
}

.orbital-stage.is-aligned .orbital-core {
  transform: translate(-50%, -50%) scale(1.045);
  box-shadow: 0 0 0 22px rgba(255, 149, 0, 0.09), 0 0 70px rgba(255, 149, 0, 0.56);
}

.orbital-status {
  position: absolute;
  right: 22px;
  bottom: 20px;
  left: 22px;
  z-index: 7;
  min-height: 56px;
  padding: 0 16px;
  border: 1px solid rgba(255, 255, 255, 0.07);
  border-radius: 12px;
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 16px;
  color: rgba(255, 255, 255, 0.48);
  background: rgba(4, 6, 8, 0.76);
  font-size: 0.56rem;
  font-weight: 800;
  letter-spacing: 0.055em;
  text-transform: uppercase;
  backdrop-filter: blur(12px);
}

.orbital-status > span {
  display: inline-flex;
  align-items: center;
  gap: 9px;
  color: var(--white);
}

.orbital-status i {
  width: 7px;
  height: 7px;
  border-radius: 50%;
  background: var(--green);
  box-shadow: 0 0 0 6px rgba(129, 214, 154, 0.08);
}

.orbital-stage.is-aligned .orbital-status i {
  background: var(--orange);
  box-shadow: 0 0 0 7px rgba(255, 149, 0, 0.12);
}

@keyframes orbit-signal {
  from { left: 8%; opacity: 0; }
  35% { opacity: 1; }
  to { left: calc(100% - 8px); opacity: 0; }
}

.ssp-marquee {
  padding: 42px 0 46px;
  overflow: hidden;
  color: var(--ink);
  background: var(--white);
  box-shadow: inset 0 -1px 0 rgba(11, 14, 18, 0.08);
}

.ssp-marquee-heading {
  display: flex;
  align-items: baseline;
  justify-content: space-between;
  gap: 28px;
}

.ssp-marquee-heading h2 {
  font-family: "Archivo Narrow", Arial Narrow, sans-serif;
  font-size: clamp(1.55rem, 2.3vw, 2.25rem);
  letter-spacing: -0.025em;
  text-transform: uppercase;
}

.ssp-marquee-window {
  margin-top: 30px;
  overflow: hidden;
  mask-image: linear-gradient(90deg, transparent, #000 8%, #000 92%, transparent);
}

.ssp-marquee-track {
  width: max-content;
  display: flex;
  animation: ssp-marquee-scroll 32s linear infinite;
}

.ssp-marquee-window:hover .ssp-marquee-track {
  animation-play-state: paused;
}

.ssp-logo-group {
  display: flex;
  align-items: center;
  gap: 14px;
  padding-right: 14px;
}

.ssp-logo {
  min-width: 190px;
  min-height: 76px;
  padding: 0 24px;
  border: 1px solid rgba(11, 14, 18, 0.1);
  border-radius: 14px;
  display: inline-flex;
  align-items: center;
  justify-content: center;
  color: #20252a;
  background: #f7f7f5;
  font-family: "Archivo Narrow", Arial Narrow, sans-serif;
  font-size: 1.28rem;
  font-weight: 700;
  letter-spacing: 0.055em;
  white-space: nowrap;
}

.ssp-logo b {
  margin-left: 5px;
  font-size: 0.64em;
  letter-spacing: 0.08em;
}

.logo-perion { color: #e45e24; }
.logo-vistar { color: #273c77; }
.logo-place { color: #1e355f; }
.logo-magnite { color: #151719; font-weight: 800; letter-spacing: -0.03em; }
.logo-admooh { color: #f58220; font-size: 1.55rem; text-transform: lowercase; }
.logo-moving { color: #161c3a; }
.logo-outcon { color: #5537c8; }

@keyframes ssp-marquee-scroll {
  to { transform: translateX(-50%); }
}

.audience-entry {
  padding: var(--section-space) 0;
  background: var(--paper);
}

.section-intro h2,
.publisher-heading h2,
.calculator-copy h2,
.buyer-copy h2,
.expertise-copy h2,
.content-heading h2,
.final-cta h2 {
  font-family: "Archivo Narrow", Arial Narrow, sans-serif;
  font-size: clamp(3.25rem, 6.3vw, 6.6rem);
  font-weight: 700;
  letter-spacing: -0.042em;
  line-height: 0.91;
  text-transform: uppercase;
}

.compact-intro {
  max-width: 900px;
}

.compact-intro h2 {
  margin-top: 20px;
}

.entry-grid {
  margin-top: clamp(48px, 7vw, 86px);
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 18px;
}

.entry-panel {
  position: relative;
  min-height: 480px;
  padding: clamp(32px, 4.5vw, 58px);
  border-radius: var(--radius-lg);
  display: flex;
  flex-direction: column;
  overflow: hidden;
  transition: transform 220ms ease, box-shadow 220ms ease;
}

.entry-panel:hover {
  transform: translateY(-6px);
  box-shadow: var(--shadow-ambient);
}

.entry-panel::after {
  position: absolute;
  right: -60px;
  bottom: -130px;
  width: 360px;
  height: 360px;
  border-radius: 50%;
  content: "";
}

.entry-publisher {
  background: var(--ink);
  color: var(--white);
}

.entry-publisher::after {
  background: radial-gradient(circle, rgba(255, 149, 0, 0.28), transparent 68%);
}

.entry-buyer {
  background: var(--orange);
  color: var(--ink);
}

.entry-buyer::after {
  background: radial-gradient(circle, rgba(255, 255, 255, 0.38), transparent 68%);
}

.entry-index {
  position: relative;
  z-index: 1;
  font-family: "Archivo Narrow", Arial Narrow, sans-serif;
  font-size: 0.72rem;
  font-weight: 700;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  opacity: 0.62;
}

.entry-panel h3 {
  position: relative;
  z-index: 1;
  max-width: 570px;
  margin-top: auto;
  font-family: "Archivo Narrow", Arial Narrow, sans-serif;
  font-size: clamp(2.35rem, 4.2vw, 4.4rem);
  font-weight: 700;
  letter-spacing: -0.035em;
  line-height: 0.96;
  text-transform: uppercase;
}

.entry-panel p {
  position: relative;
  z-index: 1;
  max-width: 550px;
  margin-top: 22px;
  font-size: 0.92rem;
  line-height: 1.7;
  opacity: 0.68;
}

.entry-action {
  position: relative;
  z-index: 1;
  margin-top: 30px;
  display: flex;
  align-items: center;
  justify-content: space-between;
  font-size: 0.76rem;
  font-weight: 800;
}

.entry-action b {
  font-size: 1.15rem;
}

.publisher-section {
  padding: var(--section-space) 0;
  background: var(--ink);
  color: var(--white);
}

.publisher-heading {
  display: grid;
  grid-template-columns: minmax(0, 1.25fr) minmax(330px, 0.75fr);
  align-items: end;
  gap: clamp(50px, 8vw, 120px);
}

.publisher-heading h2 {
  max-width: 860px;
  margin-top: 22px;
}

.publisher-heading > p {
  padding-bottom: 8px;
  color: rgba(255, 255, 255, 0.6);
  font-size: 1rem;
  line-height: 1.8;
}

.publisher-system {
  margin-top: clamp(60px, 8vw, 106px);
  padding: clamp(30px, 5vw, 66px);
  border-radius: var(--radius-lg);
  display: grid;
  grid-template-columns: minmax(0, 0.82fr) minmax(430px, 1.18fr);
  gap: clamp(54px, 8vw, 118px);
  background: var(--ink-soft);
  box-shadow: inset 0 0 0 1px rgba(255, 255, 255, 0.07);
}

.publisher-testimonial {
  position: relative;
  margin: clamp(60px, 8vw, 108px) 0 0;
  padding: clamp(34px, 5vw, 66px);
  border: 1px solid rgba(255, 149, 0, 0.22);
  border-radius: var(--radius-lg);
  display: grid;
  grid-template-columns: 92px minmax(0, 1fr) minmax(220px, 0.38fr);
  gap: clamp(26px, 5vw, 70px);
  align-items: start;
  background: radial-gradient(circle at 88% 18%, rgba(255, 149, 0, 0.11), transparent 30%), rgba(255, 255, 255, 0.035);
  box-shadow: 0 42px 80px -54px rgba(255, 149, 0, 0.5);
}

.testimonial-mark {
  margin-top: -18px;
  color: var(--orange);
  font-family: Georgia, serif;
  font-size: clamp(5.5rem, 9vw, 9rem);
  line-height: 0.78;
}

.publisher-testimonial blockquote {
  margin: 0;
}

.publisher-testimonial blockquote p {
  color: rgba(255, 255, 255, 0.78);
  font-family: "Archivo Narrow", Arial Narrow, sans-serif;
  font-size: clamp(1.45rem, 2.7vw, 2.5rem);
  letter-spacing: -0.02em;
  line-height: 1.18;
}

.publisher-testimonial blockquote p + p {
  margin-top: 20px;
}

.publisher-testimonial figcaption {
  align-self: end;
  display: flex;
  align-items: center;
  gap: 14px;
}

.testimonial-avatar {
  width: 50px;
  height: 50px;
  border-radius: 50%;
  display: grid;
  place-items: center;
  flex: 0 0 auto;
  color: var(--ink);
  background: var(--orange);
  font-size: 0.72rem;
  font-weight: 900;
}

.publisher-testimonial figcaption strong,
.publisher-testimonial figcaption small {
  display: block;
}

.publisher-testimonial figcaption strong {
  font-size: 0.85rem;
}

.publisher-testimonial figcaption small {
  margin-top: 5px;
  color: rgba(255, 255, 255, 0.48);
  font-size: 0.7rem;
  line-height: 1.45;
}

.system-thesis {
  align-self: center;
}

.system-quote {
  color: var(--orange);
  font-family: "Archivo Narrow", Arial Narrow, sans-serif;
  font-size: clamp(2.4rem, 4.3vw, 4.4rem);
  font-weight: 700;
  letter-spacing: -0.035em;
  line-height: 0.98;
  text-transform: uppercase;
}

.system-thesis > p:nth-child(2) {
  max-width: 520px;
  margin-top: 28px;
  color: rgba(255, 255, 255, 0.54);
  font-size: 0.88rem;
  line-height: 1.8;
}

.system-thesis .inline-link {
  margin-top: 32px;
}

.decision-list {
  margin: 0;
  padding: 0;
  list-style: none;
}

.decision-list li {
  min-height: 112px;
  padding: 22px 0;
  display: grid;
  grid-template-columns: 52px 1fr;
  gap: 20px;
  align-items: start;
  box-shadow: inset 0 -1px 0 rgba(255, 255, 255, 0.09);
}

.decision-list li:last-child {
  box-shadow: none;
}

.decision-list li > span {
  color: var(--orange);
  font-family: "Archivo Narrow", Arial Narrow, sans-serif;
  font-size: 0.76rem;
  font-weight: 700;
}

.decision-list strong {
  display: block;
  font-size: 1rem;
}

.decision-list p {
  margin-top: 5px;
  color: rgba(255, 255, 255, 0.5);
  font-size: 0.78rem;
  line-height: 1.65;
}

.publisher-channels {
  margin-top: clamp(88px, 10vw, 144px);
  display: grid;
  grid-template-columns: minmax(260px, 0.72fr) minmax(0, 1.28fr);
  gap: clamp(54px, 8vw, 112px);
}

.channels-heading h3 {
  max-width: 400px;
  margin-top: 20px;
  font-family: "Archivo Narrow", Arial Narrow, sans-serif;
  font-size: clamp(2.6rem, 4.6vw, 4.7rem);
  letter-spacing: -0.035em;
  line-height: 0.95;
  text-transform: uppercase;
}

.channel-links {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 12px;
}

.channel-links a {
  position: relative;
  min-height: 164px;
  padding: 26px;
  border-radius: var(--radius-md);
  display: flex;
  flex-direction: column;
  background: rgba(255, 255, 255, 0.065);
  transition: background 180ms ease, transform 180ms ease;
}

.channel-links a:hover {
  transform: translateY(-3px);
  background: rgba(255, 255, 255, 0.1);
}

.channel-links span {
  color: var(--orange);
  font-family: "Archivo Narrow", Arial Narrow, sans-serif;
  font-size: 0.68rem;
  font-weight: 700;
  letter-spacing: 0.12em;
  text-transform: uppercase;
}

.channel-links strong {
  max-width: 320px;
  margin-top: auto;
  padding-top: 26px;
  font-size: 0.84rem;
  line-height: 1.5;
}

.channel-links b {
  position: absolute;
  top: 24px;
  right: 24px;
  color: rgba(255, 255, 255, 0.42);
}

.channel-links a:last-child:nth-child(odd) {
  grid-column: 1 / -1;
}

.calculator-section {
  padding: var(--section-space) 0;
  background: var(--orange);
}

.calculator-layout {
  display: grid;
  grid-template-columns: minmax(280px, 0.74fr) minmax(520px, 1.26fr);
  gap: clamp(58px, 9vw, 128px);
  align-items: start;
}

.calculator-copy {
  position: sticky;
  top: 120px;
}

.calculator-copy .kicker {
  color: rgba(11, 14, 18, 0.58);
}

.calculator-copy h2 {
  max-width: 560px;
  margin-top: 22px;
}

.calculator-copy > p {
  max-width: 520px;
  margin-top: 28px;
  color: rgba(11, 14, 18, 0.68);
  font-size: 0.94rem;
  line-height: 1.8;
}

.formula-card {
  margin-top: 38px;
  padding: 24px;
  border-radius: var(--radius-md);
  background: rgba(255, 255, 255, 0.26);
  box-shadow: inset 0 0 0 1px rgba(255, 255, 255, 0.24);
}

.formula-card span {
  color: rgba(11, 14, 18, 0.52);
  font-family: "Archivo Narrow", Arial Narrow, sans-serif;
  font-size: 0.68rem;
  font-weight: 700;
  letter-spacing: 0.12em;
  text-transform: uppercase;
}

.formula-card p {
  margin-top: 8px;
  font-size: 0.82rem;
}

.calculator-guidance {
  margin: 34px 0 0;
  padding: 0;
  list-style: none;
}

.calculator-guidance li {
  padding: 15px 0;
  display: grid;
  grid-template-columns: 38px 1fr;
  gap: 12px;
  align-items: start;
  box-shadow: inset 0 -1px 0 rgba(11, 14, 18, 0.13);
  color: rgba(11, 14, 18, 0.7);
  font-size: 0.78rem;
  font-weight: 700;
}

.calculator-guidance span {
  color: var(--ink);
  font-family: "Archivo Narrow", Arial Narrow, sans-serif;
  font-weight: 700;
}

.calculator {
  padding: clamp(28px, 4.5vw, 54px);
  border-radius: var(--radius-lg);
  background: var(--paper);
  box-shadow: 0 48px 100px rgba(106, 51, 0, 0.22);
}

.calculator-head {
  display: flex;
  align-items: start;
  justify-content: space-between;
  gap: 24px;
}

.calculator-head > div {
  display: flex;
  flex-direction: column;
}

.calculator-head span {
  color: var(--orange-deep);
  font-family: "Archivo Narrow", Arial Narrow, sans-serif;
  font-size: 0.7rem;
  font-weight: 700;
  letter-spacing: 0.12em;
  text-transform: uppercase;
}

.calculator-head strong {
  margin-top: 3px;
  font-size: 1.1rem;
}

.reset-button {
  padding: 7px 0;
  border: 0;
  border-bottom: 1px solid rgba(11, 14, 18, 0.25);
  background: transparent;
  cursor: pointer;
  color: var(--slate);
  font-size: 0.68rem;
  font-weight: 800;
}

.reset-button:hover {
  color: var(--ink);
}

.field-grid {
  margin-top: 36px;
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 20px 16px;
}

.field {
  min-width: 0;
  display: flex;
  flex-direction: column;
  gap: 8px;
}

.field-wide {
  grid-column: 1 / -1;
}

.field > span,
.field-divider span {
  color: #3f4854;
  font-family: "Archivo Narrow", Arial Narrow, sans-serif;
  font-size: 0.7rem;
  font-weight: 700;
  letter-spacing: 0.09em;
  text-transform: uppercase;
}

.field small {
  color: #7a8490;
  font-size: 0.64rem;
  line-height: 1.5;
}

.field input,
.input-prefix,
.input-suffix {
  width: 100%;
  min-width: 0;
  min-height: 54px;
  border: 0;
  border-radius: 10px 10px 3px 3px;
  background: var(--white);
  color: var(--ink);
  box-shadow: inset 0 -2px 0 rgba(11, 14, 18, 0.12);
}

.field > input {
  padding: 0 16px;
  font-size: 1rem;
  font-weight: 800;
}

.input-prefix,
.input-suffix {
  display: flex;
  align-items: center;
  overflow: hidden;
}

.input-prefix b,
.input-suffix b {
  color: var(--slate);
  font-size: 0.7rem;
  font-weight: 800;
  white-space: nowrap;
}

.input-prefix b {
  padding-left: 16px;
}

.input-suffix b {
  padding-right: 16px;
}

.input-prefix input,
.input-suffix input {
  min-height: 54px;
  padding: 0 12px;
  box-shadow: none;
  font-size: 1rem;
  font-weight: 800;
}

.field input:focus,
.input-prefix:focus-within,
.input-suffix:focus-within {
  outline: none;
  box-shadow: inset 0 -3px 0 var(--orange);
}

.field input:focus-visible {
  outline: none;
}

.field-divider {
  grid-column: 1 / -1;
  margin-top: 8px;
  padding-top: 22px;
  box-shadow: inset 0 1px 0 rgba(11, 14, 18, 0.1);
}

.calculator-results {
  margin-top: 34px;
  overflow: hidden;
  border-radius: var(--radius-md);
  background: var(--ink);
  color: var(--white);
}

.primary-result {
  padding: 30px;
  background: linear-gradient(135deg, rgba(255, 149, 0, 0.13), transparent 60%);
}

.primary-result > span,
.secondary-results span {
  color: rgba(255, 255, 255, 0.5);
  font-family: "Archivo Narrow", Arial Narrow, sans-serif;
  font-size: 0.66rem;
  font-weight: 700;
  letter-spacing: 0.1em;
  text-transform: uppercase;
}

.primary-result strong {
  display: block;
  margin-top: 8px;
  color: var(--orange);
  font-family: "Archivo Narrow", Arial Narrow, sans-serif;
  font-size: clamp(3.5rem, 7vw, 6.8rem);
  letter-spacing: -0.045em;
  line-height: 0.9;
}

.primary-result p {
  margin-top: 12px;
  color: rgba(255, 255, 255, 0.56);
  font-size: 0.68rem;
}

.secondary-results {
  display: grid;
  grid-template-columns: 1fr 1fr;
  background: rgba(255, 255, 255, 0.045);
}

.secondary-results div {
  min-height: 104px;
  padding: 20px 24px;
  display: flex;
  flex-direction: column;
  justify-content: space-between;
  box-shadow: inset -1px -1px 0 rgba(255, 255, 255, 0.07);
}

.secondary-results strong {
  margin-top: 8px;
  font-size: 1.05rem;
}

.calculator-copy-button {
  width: 100%;
  margin-top: 16px;
}

.calculator-copy-button.is-copied {
  background: #23683b;
}

.calculator-disclaimer {
  margin-top: 16px;
  color: #7a8490;
  font-size: 0.6rem;
  line-height: 1.55;
}

.ecosystem-section {
  padding: var(--section-space) 0;
  background: var(--paper);
}

.ecosystem-intro {
  display: grid;
  grid-template-columns: 1fr 1fr;
  column-gap: clamp(50px, 8vw, 120px);
}

.ecosystem-intro .kicker {
  grid-column: 1 / -1;
}

.ecosystem-intro h2 {
  max-width: 820px;
  margin-top: 22px;
}

.ecosystem-intro > p:last-child {
  align-self: end;
  max-width: 520px;
  padding-bottom: 8px;
  color: var(--slate);
  font-size: 0.94rem;
  line-height: 1.8;
}

.ecosystem-flow {
  margin-top: clamp(62px, 8vw, 110px);
  padding: 18px;
  border-radius: var(--radius-lg);
  display: grid;
  grid-template-columns: 1fr 42px 1fr 42px 1fr 42px 1fr;
  align-items: stretch;
  background: var(--paper-soft);
}

.ecosystem-flow article {
  min-height: 236px;
  padding: 28px;
  border-radius: var(--radius-md);
  display: flex;
  flex-direction: column;
  background: rgba(255, 255, 255, 0.6);
}

.ecosystem-flow .flow-highlight {
  background: var(--orange);
}

.ecosystem-flow article > span {
  color: var(--slate);
  font-family: "Archivo Narrow", Arial Narrow, sans-serif;
  font-size: 0.66rem;
  font-weight: 700;
  letter-spacing: 0.1em;
  text-transform: uppercase;
}

.ecosystem-flow h3 {
  margin-top: auto;
  padding-top: 48px;
  font-family: "Archivo Narrow", Arial Narrow, sans-serif;
  font-size: 1.85rem;
  letter-spacing: -0.025em;
  line-height: 1;
  text-transform: uppercase;
}

.ecosystem-flow p {
  margin-top: 12px;
  color: var(--slate);
  font-size: 0.72rem;
  line-height: 1.6;
}

.flow-highlight p,
.flow-highlight > span {
  color: rgba(11, 14, 18, 0.66) !important;
}

.flow-arrow {
  display: grid;
  place-items: center;
  color: var(--orange-deep);
  font-size: 1.2rem;
}

.demand-routes {
  margin-top: clamp(70px, 9vw, 120px);
  display: grid;
  grid-template-columns: minmax(280px, 0.7fr) minmax(0, 1.3fr);
  gap: clamp(52px, 8vw, 110px);
}

.demand-routes-copy h3 {
  max-width: 440px;
  margin-top: 20px;
  font-family: "Archivo Narrow", Arial Narrow, sans-serif;
  font-size: clamp(2.5rem, 4vw, 4.2rem);
  letter-spacing: -0.035em;
  line-height: 0.98;
  text-transform: uppercase;
}

.route-list {
  display: grid;
  grid-template-columns: 1fr 1fr;
}

.route-list div {
  min-height: 160px;
  padding: 28px;
  background: rgba(255, 255, 255, 0.55);
  box-shadow: inset -1px -1px 0 rgba(11, 14, 18, 0.08);
}

.route-list span {
  color: var(--orange-deep);
  font-family: "Archivo Narrow", Arial Narrow, sans-serif;
  font-size: 0.7rem;
  font-weight: 700;
  letter-spacing: 0.1em;
  text-transform: uppercase;
}

.route-list p {
  max-width: 300px;
  margin-top: 22px;
  color: var(--slate);
  font-size: 0.76rem;
  line-height: 1.65;
}

.buyer-section {
  padding: var(--section-space) 0;
  background: var(--white);
}

.buyer-hero {
  min-height: 620px;
  border-radius: var(--radius-lg);
  display: grid;
  grid-template-columns: minmax(320px, 0.8fr) minmax(0, 1.2fr);
  overflow: hidden;
  background: var(--paper-soft);
}

.buyer-brand {
  position: relative;
  min-height: 100%;
  display: flex;
  flex-direction: column;
  align-items: center;
  justify-content: center;
  overflow: hidden;
  background: var(--orange);
}

.buyer-brand::before,
.buyer-brand::after {
  position: absolute;
  width: 330px;
  height: 330px;
  border-radius: 50%;
  content: "";
}

.buyer-brand::before {
  top: -130px;
  left: -120px;
  background: rgba(255, 255, 255, 0.18);
}

.buyer-brand::after {
  right: -160px;
  bottom: -100px;
  box-shadow: inset 0 0 0 64px rgba(11, 14, 18, 0.06);
}

.buyer-brand img {
  position: relative;
  z-index: 1;
  width: 116px;
  height: 188px;
  object-fit: cover;
  mix-blend-mode: multiply;
}

.buyer-brand > span {
  position: relative;
  z-index: 1;
  margin-top: 26px;
  font-family: "Archivo Narrow", Arial Narrow, sans-serif;
  font-size: 2.2rem;
  font-weight: 700;
  letter-spacing: 0.08em;
}

.buyer-brand > span strong {
  display: block;
  margin-top: -8px;
  color: var(--white);
  text-align: right;
}

.buyer-copy {
  padding: clamp(46px, 7vw, 94px);
  display: flex;
  flex-direction: column;
  justify-content: center;
}

.buyer-copy h2 {
  max-width: 740px;
  margin-top: 22px;
}

.buyer-copy > p {
  max-width: 670px;
  margin-top: 28px;
  color: var(--slate);
  font-size: 0.96rem;
  line-height: 1.8;
}

.buyer-actions {
  margin-top: 36px;
  display: flex;
  align-items: center;
  flex-wrap: wrap;
  gap: 26px;
}

.media-access {
  position: relative;
  margin-top: 18px;
  padding: clamp(32px, 5vw, 64px);
  border-radius: var(--radius-lg);
  overflow: hidden;
  background:
    radial-gradient(circle at 92% 5%, rgba(255, 146, 0, 0.18), transparent 28%),
    var(--ink);
  color: var(--white);
}

.media-access::after {
  position: absolute;
  top: -130px;
  right: -150px;
  width: 360px;
  height: 360px;
  border: 1px solid rgba(255, 255, 255, 0.1);
  border-radius: 50%;
  box-shadow: 0 0 0 54px rgba(255, 255, 255, 0.025);
  content: "";
  pointer-events: none;
}

.media-access-copy {
  position: relative;
  z-index: 1;
  max-width: 890px;
}

.media-access-copy h3 {
  max-width: 860px;
  margin-top: 20px;
  font-family: "Archivo Narrow", Arial Narrow, sans-serif;
  font-size: clamp(2.8rem, 5vw, 5.5rem);
  letter-spacing: -0.04em;
  line-height: 0.92;
  text-transform: uppercase;
}

.media-access-copy > p:last-child {
  max-width: 700px;
  margin-top: 24px;
  color: rgba(255, 255, 255, 0.64);
  font-size: 0.82rem;
  line-height: 1.7;
}

.media-access-grid {
  position: relative;
  z-index: 1;
  margin-top: clamp(38px, 5vw, 64px);
  display: grid;
  grid-template-columns: repeat(3, minmax(0, 1fr));
  gap: 14px;
}

.media-access-card {
  position: relative;
  min-height: 245px;
  padding: 26px;
  border: 1px solid rgba(255, 255, 255, 0.12);
  border-radius: var(--radius-md);
  display: flex;
  flex-direction: column;
  color: var(--white);
  background: rgba(255, 255, 255, 0.045);
  transition: border-color 180ms ease, background 180ms ease, transform 180ms ease;
}

.media-access-card:hover {
  border-color: rgba(255, 146, 0, 0.62);
  background: rgba(255, 255, 255, 0.075);
  transform: translateY(-4px);
}

.media-access-card-featured {
  border-color: var(--orange);
  color: var(--ink);
  background: var(--orange);
}

.media-access-card-featured:hover {
  border-color: var(--white);
  background: #ffa522;
}

.media-access-index {
  font-family: "Archivo Narrow", Arial Narrow, sans-serif;
  font-size: 0.62rem;
  font-weight: 700;
  letter-spacing: 0.1em;
  text-transform: uppercase;
  opacity: 0.72;
}

.media-access-card strong {
  max-width: 280px;
  margin-top: auto;
  padding-top: 38px;
  font-family: "Archivo Narrow", Arial Narrow, sans-serif;
  font-size: clamp(1.65rem, 2.35vw, 2.35rem);
  letter-spacing: -0.025em;
  line-height: 0.98;
  text-transform: uppercase;
}

.media-access-card small {
  margin-top: 14px;
  padding-right: 42px;
  color: rgba(255, 255, 255, 0.58);
  font-size: 0.66rem;
  line-height: 1.4;
}

.media-access-card-featured small {
  color: rgba(11, 14, 18, 0.62);
}

.media-access-arrow {
  position: absolute;
  right: 24px;
  bottom: 24px;
  width: 34px;
  height: 34px;
  border: 1px solid currentColor;
  border-radius: 50%;
  display: grid;
  place-items: center;
  font-size: 0.82rem;
}

.media-access-disclaimer {
  position: relative;
  z-index: 1;
  margin-top: 22px;
  padding: 16px 18px 16px 46px;
  border-radius: 14px;
  color: rgba(255, 255, 255, 0.58);
  background: rgba(255, 255, 255, 0.055);
  font-size: 0.67rem;
  line-height: 1.6;
}

.media-access-disclaimer::before {
  position: absolute;
  top: 16px;
  left: 18px;
  color: var(--orange);
  content: "●";
}

.media-access-disclaimer strong {
  color: rgba(255, 255, 255, 0.86);
}

.media-access-disclaimer a {
  color: var(--white);
  text-decoration: underline;
  text-decoration-color: var(--orange);
  text-underline-offset: 3px;
}

.inventory-strip {
  margin-top: 18px;
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 18px;
}

.inventory-strip article {
  min-height: 260px;
  padding: 28px;
  border-radius: var(--radius-md);
  display: flex;
  flex-direction: column;
  background: var(--paper);
}

.inventory-strip article > span {
  color: var(--orange-deep);
  font-family: "Archivo Narrow", Arial Narrow, sans-serif;
  font-size: 0.68rem;
  font-weight: 700;
}

.inventory-strip h3 {
  margin-top: auto;
  padding-top: 42px;
  font-family: "Archivo Narrow", Arial Narrow, sans-serif;
  font-size: 1.75rem;
  letter-spacing: -0.02em;
  line-height: 1;
  text-transform: uppercase;
}

.inventory-strip p {
  margin-top: 12px;
  color: var(--slate);
  font-size: 0.72rem;
  line-height: 1.55;
}

.inventory-strip small {
  margin-top: 20px;
  color: var(--orange-deep);
  font-family: "Archivo Narrow", Arial Narrow, sans-serif;
  font-size: 0.62rem;
  font-weight: 700;
  letter-spacing: 0.08em;
  text-transform: uppercase;
}

.buying-journey {
  margin-top: clamp(90px, 10vw, 150px);
  display: grid;
  grid-template-columns: minmax(280px, 0.72fr) minmax(0, 1.28fr);
  gap: clamp(56px, 9vw, 128px);
}

.journey-copy h3 {
  max-width: 480px;
  margin-top: 20px;
  font-family: "Archivo Narrow", Arial Narrow, sans-serif;
  font-size: clamp(3rem, 5vw, 5rem);
  letter-spacing: -0.04em;
  line-height: 0.92;
  text-transform: uppercase;
}

.journey-copy > p:last-child {
  max-width: 480px;
  margin-top: 26px;
  color: var(--slate);
  font-size: 0.86rem;
  line-height: 1.8;
}

.journey-steps {
  margin: 0;
  padding: 0;
  list-style: none;
}

.journey-steps li {
  min-height: 104px;
  padding: 23px 0;
  display: grid;
  grid-template-columns: 52px 1fr;
  gap: 22px;
  box-shadow: inset 0 -1px 0 rgba(11, 14, 18, 0.1);
}

.journey-steps li > span {
  color: var(--orange-deep);
  font-family: "Archivo Narrow", Arial Narrow, sans-serif;
  font-size: 0.72rem;
  font-weight: 700;
}

.journey-steps strong {
  font-size: 0.92rem;
}

.journey-steps p {
  margin-top: 4px;
  color: var(--slate);
  font-size: 0.74rem;
}

.expertise-section {
  padding: var(--section-space) 0;
  background: var(--ink);
  color: var(--white);
}

.expertise-grid {
  display: grid;
  grid-template-columns: minmax(300px, 0.8fr) minmax(0, 1.2fr);
  gap: clamp(60px, 9vw, 130px);
}

.expertise-copy h2 {
  max-width: 680px;
  margin-top: 22px;
}

.expertise-copy > p {
  max-width: 640px;
  margin-top: 30px;
  color: rgba(255, 255, 255, 0.55);
  font-size: 0.9rem;
  line-height: 1.8;
}

.expertise-copy .button {
  margin-top: 36px;
}

.expertise-columns {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 16px;
}

.expertise-columns article {
  min-height: 480px;
  padding: clamp(28px, 3.6vw, 46px);
  border-radius: var(--radius-lg);
  display: flex;
  flex-direction: column;
  background: rgba(255, 255, 255, 0.065);
}

.expertise-columns article:last-child {
  background: var(--orange);
  color: var(--ink);
}

.expertise-columns article > span {
  color: var(--orange);
  font-family: "Archivo Narrow", Arial Narrow, sans-serif;
  font-size: 0.7rem;
  font-weight: 700;
  letter-spacing: 0.1em;
  text-transform: uppercase;
}

.expertise-columns article:last-child > span {
  color: rgba(11, 14, 18, 0.58);
}

.expertise-columns h3 {
  margin-top: 26px;
  font-family: "Archivo Narrow", Arial Narrow, sans-serif;
  font-size: clamp(2rem, 3vw, 3.2rem);
  letter-spacing: -0.03em;
  line-height: 0.98;
  text-transform: uppercase;
}

.expertise-columns ul {
  margin: auto 0 0;
  padding: 0;
  list-style: none;
}

.expertise-columns li {
  padding: 13px 0;
  box-shadow: inset 0 -1px 0 rgba(255, 255, 255, 0.1);
  color: rgba(255, 255, 255, 0.58);
  font-size: 0.72rem;
  font-weight: 700;
}

.expertise-columns article:last-child li {
  box-shadow: inset 0 -1px 0 rgba(11, 14, 18, 0.14);
  color: rgba(11, 14, 18, 0.7);
}

.content-section {
  padding: var(--section-space) 0;
  background: var(--paper);
}

.content-heading {
  display: grid;
  grid-template-columns: minmax(0, 1.2fr) minmax(320px, 0.8fr);
  gap: clamp(50px, 8vw, 110px);
  align-items: end;
}

.content-heading h2 {
  max-width: 780px;
  margin-top: 22px;
}

.content-heading > p {
  max-width: 480px;
  padding-bottom: 8px;
  color: var(--slate);
  font-size: 0.9rem;
  line-height: 1.8;
}

.article-list {
  margin-top: clamp(56px, 8vw, 96px);
}

.article-list a {
  position: relative;
  min-height: 150px;
  padding: 30px 64px 30px 0;
  display: grid;
  grid-template-columns: 170px minmax(280px, 1fr) minmax(260px, 0.72fr);
  gap: 32px;
  align-items: center;
  box-shadow: inset 0 -1px 0 rgba(11, 14, 18, 0.12);
  transition: color 180ms ease, padding-left 180ms ease;
}

.article-list a:hover {
  padding-left: 18px;
  color: var(--orange-deep);
}

.article-list span {
  color: var(--orange-deep);
  font-family: "Archivo Narrow", Arial Narrow, sans-serif;
  font-size: 0.68rem;
  font-weight: 700;
  letter-spacing: 0.1em;
  text-transform: uppercase;
}

.article-list h3 {
  font-family: "Archivo Narrow", Arial Narrow, sans-serif;
  font-size: clamp(1.9rem, 3.2vw, 3.25rem);
  letter-spacing: -0.025em;
  line-height: 0.98;
  text-transform: uppercase;
}

.article-list p {
  color: var(--slate);
  font-size: 0.76rem;
  line-height: 1.65;
}

.article-list b {
  position: absolute;
  right: 10px;
  color: var(--orange-deep);
  font-size: 1.2rem;
}

.content-hub-link {
  min-height: 76px;
  margin-top: 28px;
  padding: 0 26px;
  border-radius: var(--radius-md);
  display: flex;
  align-items: center;
  justify-content: space-between;
  color: var(--white);
  background: var(--ink);
  font-size: 0.78rem;
  font-weight: 800;
  transition: transform 180ms ease, background 180ms ease;
}

.content-hub-link:hover {
  transform: translateY(-3px);
  background: var(--ink-raised);
}

.content-hub-link b {
  color: var(--orange);
  font-size: 1.15rem;
}

.final-cta {
  padding: clamp(88px, 10vw, 142px) 0;
  background: var(--orange);
}

.final-cta-grid {
  display: grid;
  grid-template-columns: minmax(0, 0.88fr) minmax(440px, 1.12fr);
  gap: clamp(58px, 9vw, 128px);
  align-items: center;
}

.final-cta .kicker {
  color: rgba(11, 14, 18, 0.55);
}

.final-cta h2 {
  max-width: 700px;
  margin-top: 22px;
}

.final-actions {
  display: grid;
  gap: 12px;
}

.final-actions a {
  position: relative;
  min-height: 124px;
  padding: 28px 74px 28px 30px;
  border-radius: var(--radius-md);
  display: flex;
  flex-direction: column;
  justify-content: center;
  background: rgba(255, 255, 255, 0.32);
  transition: background 180ms ease, transform 180ms ease;
}

.final-actions a:hover {
  transform: translateX(6px);
  background: rgba(255, 255, 255, 0.48);
}

.final-actions span {
  color: rgba(11, 14, 18, 0.55);
  font-family: "Archivo Narrow", Arial Narrow, sans-serif;
  font-size: 0.68rem;
  font-weight: 700;
  letter-spacing: 0.1em;
  text-transform: uppercase;
}

.final-actions strong {
  margin-top: 7px;
  font-size: 1rem;
}

.final-actions b {
  position: absolute;
  top: 50%;
  right: 30px;
  transform: translateY(-50%);
  font-size: 1.25rem;
}

.site-footer {
  padding: 80px 0 26px;
  background: var(--ink);
  color: var(--white);
}

.footer-main {
  display: grid;
  grid-template-columns: minmax(220px, 0.7fr) minmax(0, 1.3fr);
  gap: 80px;
}

.footer-brand img {
  width: 190px;
  filter: brightness(0) invert(1);
  opacity: 0.9;
}

.footer-brand p {
  margin-top: 20px;
  color: rgba(255, 255, 255, 0.44);
  font-size: 0.72rem;
}

.footer-nav {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 42px;
}

.footer-nav > div {
  display: flex;
  flex-direction: column;
  gap: 11px;
}

.footer-nav span {
  margin-bottom: 8px;
  color: var(--orange);
  font-family: "Archivo Narrow", Arial Narrow, sans-serif;
  font-size: 0.67rem;
  font-weight: 700;
  letter-spacing: 0.12em;
  text-transform: uppercase;
}

.footer-nav a {
  width: max-content;
  max-width: 100%;
  color: rgba(255, 255, 255, 0.58);
  font-size: 0.72rem;
  font-weight: 700;
}

.footer-nav a:hover {
  color: var(--white);
}

.footer-bottom {
  margin-top: 64px;
  padding-top: 24px;
  display: flex;
  align-items: center;
  justify-content: space-between;
  color: rgba(255, 255, 255, 0.34);
  box-shadow: inset 0 1px 0 rgba(255, 255, 255, 0.08);
  font-size: 0.63rem;
}

.footer-bottom a:hover {
  color: var(--white);
}

.whatsapp-fab {
  position: fixed;
  right: 22px;
  bottom: 22px;
  z-index: 80;
  min-height: 48px;
  padding: 0 16px;
  border-radius: 999px;
  display: inline-flex;
  align-items: center;
  gap: 10px;
  background: var(--white);
  color: var(--ink);
  box-shadow: 0 20px 50px rgba(11, 14, 18, 0.18);
  font-size: 0.7rem;
  font-weight: 800;
  transition: transform 180ms ease;
}

.whatsapp-fab:hover {
  transform: translateY(-3px);
}

.whatsapp-fab b {
  color: var(--orange-deep);
}

@media (max-width: 1180px) {
  .header-inner {
    grid-template-columns: 174px 1fr auto;
    gap: 20px;
  }

  .main-nav {
    gap: 18px;
    font-size: 0.68rem;
  }

  .header-actions .text-link {
    display: none;
  }

  .hero-grid {
    grid-template-columns: minmax(0, 1fr) minmax(360px, 0.82fr);
    gap: 48px;
  }

  .orbital-stage {
    min-height: 560px;
  }

  .ecosystem-flow {
    grid-template-columns: 1fr 30px 1fr;
  }

  .ecosystem-flow article:nth-of-type(3) {
    grid-column: 1;
  }

  .ecosystem-flow .flow-arrow:nth-of-type(2) {
    display: none;
  }

  .ecosystem-flow article:nth-of-type(3),
  .ecosystem-flow article:nth-of-type(4) {
    margin-top: 12px;
  }

  .expertise-grid {
    grid-template-columns: 1fr;
  }

  .expertise-copy {
    max-width: 900px;
  }
}

@media (max-width: 980px) {
  .site-header {
    height: 72px;
  }

  .header-inner {
    width: min(100% - 32px, 1400px);
    grid-template-columns: 1fr auto;
  }

  .brand {
    width: 148px;
  }

  .menu-toggle {
    width: 48px;
    height: 48px;
    padding: 0;
    border: 0;
    border-radius: 50%;
    display: grid;
    place-items: center;
    background: var(--ink);
    color: var(--white);
    cursor: pointer;
  }

  .menu-toggle-label {
    position: absolute;
    width: 1px;
    height: 1px;
    overflow: hidden;
    clip: rect(0 0 0 0);
  }

  .menu-toggle-lines {
    width: 18px;
    display: grid;
    gap: 5px;
  }

  .menu-toggle-lines i {
    height: 2px;
    display: block;
    background: currentColor;
    transition: transform 180ms ease;
  }

  .menu-toggle[aria-expanded="true"] .menu-toggle-lines i:first-child {
    transform: translateY(3.5px) rotate(45deg);
  }

  .menu-toggle[aria-expanded="true"] .menu-toggle-lines i:last-child {
    transform: translateY(-3.5px) rotate(-45deg);
  }

  .main-nav {
    position: fixed;
    inset: 72px 0 0;
    padding: 36px var(--gutter) 120px;
    transform: translateX(100%);
    display: flex;
    flex-direction: column;
    align-items: stretch;
    justify-content: flex-start;
    gap: 0;
    background: var(--paper);
    color: var(--ink);
    opacity: 0;
    visibility: hidden;
    transition: transform 240ms ease, opacity 180ms ease, visibility 180ms ease;
  }

  .main-nav.is-open {
    transform: translateX(0);
    opacity: 1;
    visibility: visible;
  }

  .main-nav a {
    padding: 18px 0;
    box-shadow: inset 0 -1px 0 rgba(11, 14, 18, 0.1);
    font-family: "Archivo Narrow", Arial Narrow, sans-serif;
    font-size: clamp(1.9rem, 5.8vw, 3rem);
    letter-spacing: -0.02em;
    text-transform: uppercase;
  }

  .main-nav a::after {
    display: none;
  }

  .header-actions {
    display: none;
  }

  .hero {
    padding-top: 142px;
  }

  .hero::before {
    display: none;
  }

  .hero-grid,
  .publisher-heading,
  .publisher-system,
  .publisher-channels,
  .calculator-layout,
  .ecosystem-intro,
  .demand-routes,
  .buyer-hero,
  .buying-journey,
  .content-heading,
  .final-cta-grid {
    grid-template-columns: 1fr;
  }

  .hero h1 {
    max-width: 900px;
  }

  .orbital-stage {
    width: min(100%, 680px);
    min-height: 620px;
    margin-top: 18px;
  }

  .entry-grid {
    grid-template-columns: 1fr;
  }

  .entry-panel {
    min-height: 430px;
  }

  .publisher-heading > p,
  .ecosystem-intro > p:last-child,
  .content-heading > p {
    max-width: 680px;
  }

  .publisher-system {
    grid-template-columns: 1fr;
  }

  .publisher-testimonial {
    grid-template-columns: 72px minmax(0, 1fr);
  }

  .publisher-testimonial figcaption {
    grid-column: 2;
  }

  .system-thesis {
    max-width: 680px;
  }

  .publisher-channels {
    grid-template-columns: 1fr;
  }

  .channels-heading h3 {
    max-width: 680px;
  }

  .calculator-copy {
    position: static;
    max-width: 760px;
  }

  .ecosystem-intro > p:last-child {
    margin-top: 28px;
  }

  .inventory-strip {
    grid-template-columns: 1fr 1fr;
  }

  .media-access-grid {
    grid-template-columns: 1fr;
  }

  .media-access-card {
    min-height: 210px;
  }

  .buyer-brand {
    min-height: 320px;
  }

  .buyer-brand img {
    width: 80px;
    height: 130px;
  }

  .buying-journey {
    grid-template-columns: 1fr;
  }

  .journey-copy {
    max-width: 720px;
  }

  .content-heading {
    grid-template-columns: 1fr;
  }

  .article-list a {
    grid-template-columns: 130px 1fr;
  }

  .article-list p {
    grid-column: 2;
  }

  .final-cta-grid {
    grid-template-columns: 1fr;
  }
}

@media (max-width: 720px) {
  :root {
    --gutter: 20px;
  }

  .hero {
    min-height: auto;
    padding: 130px 0 74px;
  }

  .hero h1 {
    font-size: clamp(3rem, 13.6vw, 4.93rem);
    line-height: 0.88;
  }

  .hero-lead {
    margin-top: 26px;
  }

  .hero-actions {
    display: grid;
  }

  .hero-actions .button {
    width: 100%;
  }

  .ssp-marquee {
    padding: 34px 0 38px;
  }

  .ssp-marquee-heading {
    align-items: flex-start;
    flex-direction: column;
    gap: 10px;
  }

  .ssp-marquee-window {
    margin-top: 24px;
  }

  .ssp-logo {
    min-width: 158px;
    min-height: 64px;
    padding-inline: 18px;
    font-size: 1.05rem;
  }

  .orbital-stage {
    min-height: 500px;
    border-radius: 20px;
  }

  .publisher-testimonial {
    padding: 32px 24px;
    grid-template-columns: 1fr;
    gap: 28px;
  }

  .testimonial-mark {
    position: absolute;
    top: 30px;
    right: 24px;
    margin: 0;
    opacity: 0.22;
  }

  .publisher-testimonial blockquote {
    position: relative;
    z-index: 1;
  }

  .publisher-testimonial figcaption {
    grid-column: auto;
  }

  .node-inventory {
    width: 78px;
    min-height: 44px;
    padding: 7px;
  }

  .node-ssp {
    width: 62px;
    min-height: 40px;
  }

  .node-audience {
    min-width: 56px;
    min-height: 24px;
    padding-inline: 7px;
  }

  .orbital-core {
    width: 104px;
    height: 104px;
  }

  .orbital-core img {
    width: 31px;
    height: 31px;
  }

  .orbital-status {
    right: 14px;
    bottom: 14px;
    left: 14px;
    padding: 0 12px;
    font-size: 0.5rem;
  }

  .orbital-status small {
    display: none;
  }

  .orbit-caption {
    font-size: 0.48rem;
  }

  .section-intro h2,
  .publisher-heading h2,
  .calculator-copy h2,
  .buyer-copy h2,
  .expertise-copy h2,
  .content-heading h2,
  .final-cta h2 {
    font-size: clamp(3.2rem, 14vw, 5.4rem);
  }

  .entry-panel {
    min-height: 400px;
    padding: 30px;
    border-radius: 20px;
  }

  .entry-panel h3 {
    font-size: clamp(2.4rem, 11vw, 3.6rem);
  }

  .publisher-system,
  .calculator,
  .buyer-hero,
  .expertise-columns article {
    border-radius: 20px;
  }

  .publisher-system {
    padding: 28px;
    gap: 42px;
  }

  .decision-list li {
    grid-template-columns: 40px 1fr;
  }

  .channel-links,
  .field-grid,
  .secondary-results,
  .route-list,
  .inventory-strip,
  .expertise-columns,
  .footer-nav {
    grid-template-columns: 1fr;
  }

  .channel-links a:last-child:nth-child(odd) {
    grid-column: auto;
  }

  .field-wide,
  .field-divider {
    grid-column: auto;
  }

  .calculator {
    padding: 26px 20px;
  }

  .calculator-head {
    align-items: center;
  }

  .primary-result {
    padding: 26px 22px;
  }

  .secondary-results div {
    min-height: 88px;
  }

  .ecosystem-flow {
    padding: 12px;
    grid-template-columns: 1fr;
  }

  .ecosystem-flow article,
  .ecosystem-flow article:nth-of-type(3),
  .ecosystem-flow article:nth-of-type(4) {
    min-height: 210px;
    margin-top: 0;
  }

  .ecosystem-flow .flow-arrow {
    min-height: 42px;
    transform: rotate(90deg);
  }

  .ecosystem-flow .flow-arrow:nth-of-type(2) {
    display: grid;
  }

  .route-list div {
    min-height: 140px;
  }

  .buyer-brand {
    min-height: 260px;
  }

  .buyer-copy {
    padding: 38px 28px;
  }

  .media-access {
    padding: 34px 22px 22px;
    border-radius: 20px;
  }

  .media-access-copy h3 {
    font-size: clamp(2.65rem, 12vw, 4.5rem);
  }

  .media-access-card {
    min-height: 196px;
    padding: 22px;
    border-radius: 18px;
  }

  .media-access-card strong {
    padding-top: 30px;
  }

  .media-access-disclaimer {
    padding: 16px 16px 16px 40px;
  }

  .inventory-strip article {
    min-height: 230px;
  }

  .expertise-columns article {
    min-height: 430px;
  }

  .article-list a {
    min-height: 0;
    padding: 28px 48px 28px 0;
    grid-template-columns: 1fr;
    gap: 14px;
  }

  .article-list a:hover {
    padding-left: 10px;
  }

  .article-list p {
    grid-column: auto;
  }

  .footer-main {
    grid-template-columns: 1fr;
    gap: 52px;
  }

  .footer-nav {
    gap: 32px;
  }

  .footer-bottom {
    align-items: flex-start;
    flex-direction: column;
    gap: 10px;
  }

  .whatsapp-fab {
    right: 14px;
    bottom: 14px;
  }

  .whatsapp-fab span {
    position: absolute;
    width: 1px;
    height: 1px;
    overflow: hidden;
    clip: rect(0 0 0 0);
  }
}

@media (prefers-reduced-motion: reduce) {
  html {
    scroll-behavior: auto;
  }

  *,
  *::before,
  *::after {
    scroll-behavior: auto !important;
    animation-duration: 0.01ms !important;
    animation-iteration-count: 1 !important;
    transition-duration: 0.01ms !important;
  }

  .ssp-marquee-track {
    width: auto;
    flex-wrap: wrap;
  }

  .ssp-logo-group {
    flex-wrap: wrap;
    justify-content: center;
  }

  .ssp-logo-group[aria-hidden="true"] {
    display: none;
  }
}