Nirooh connects platforms and screens to programmatic media demands, automates processes, and delivers independence, transparency, and performance to the digital out-of-home programmatic media ecosystem.
We are an independent SaaS platform that serves as an integration layer between SSPs, DSPs, and publishers’ CMSs, offering greater transparency in the sale and delivery of campaigns within DOOH inventory — giving more control to sellers and greater efficiency to buyers.
Our goal is to level the programmatic playing field with technology that empowers every side of the operation.
With Nirooh, publishers can make their inventory — a single slot — available to multiple SSPs, allowing several buyers to compete for the space in real time. This way, the auction is won by the best offer, not just the first one.
Integration with multiple SSPs and DSPs
Transparency in inventory exposure and purchasing
Native integration with leading CMS platforms
Control over pricing, frequency, and display rules
Take greater control of your screen inventory, no longer depending on a single demand partner, maximize your revenue, and expose your spaces to as many buyers as possible.
Create strategies using the Direct Programmatic tool, building packages and opportunities within this new programmatic business model.
By using Nirooh, platforms expand their delivery capacity — instead of relying on a single slot, the publisher can make 100% of their inventory available to monetize with more clarity and transparency, ensuring more efficient and better-targeted campaigns.
Be the driving force of this new phase of DOOH programmatic media, and build automation and standardization within your ecosystem, with direct integration with SSPs and unified display rules — helping your partner and main client, the publisher, to better monetize their inventory.
average increase in media revenue
growth in inventory fill rate
increase in buying efficiency
Partners with 4 or more integrations reach over 60% occupancy
Publishers with 2 or fewer integrations have occupancy rates of up to 6%
*Request full pricing table
See Nirooh’s subscription plan and choose the best option for you and your business.
* with CMS
** third-party services; Nirooh does not interfere with your contracts, but we offer special conditions if the publisher has no prior agreement.
You can use the free version of the platform and activate premium features as your operation grows.
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